Lego A-S
The next round of plastics treaty talks begin Monday in Paris, and Plastics News will be there.
Lego officially kicks off construction of its $1 billion U.S. plant; Eyebobs targets reading glasses for the "idiosyncratic"; Warby Parker, Roshambo take on recycling for glasses.
A startup focuses on "reuse," an M&A deal gets very complicated and Lego is introducing some new friends.
The story behind Lego's US growth plans; Toys R Us is returning to stores; and a bio-based vinyl record is ready for release.
Thank Lego's growing popularity, supply chain issues, plus advanced automation that's making U.S. manufacturing globally competitive for the decision to build a $1 billion factory in Virginia.
Toymaker Lego A/S is expanding its injection molding operations to the U.S., announcing a $1 billion expansion in Virginia that will employ 1,760.
The humorous spots encourage mature brick builders to "find your flow" in the chaos of life's annoyances."
The campaign includes three short films celebrating entrepreneurial girls from across the world, as well as a 10-step guide to inclusive play.
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